THE PROGRAM

YOUR DIGITAL REPUTATION

YOUR DIGITAL REPUTATION PROGRAM.

The Your Digital Reputation Program greatly increases your ability to reach and influence the audiences who matter most to you, via the one asset you can control: LinkedIn. 

This is the ideal program if you’re looking to:

  • Increase your profile or gain direct access to key audiences;
  • Manage risk or influence crucial conversations with stakeholders;
  • Stand out against competitors to attract talent, customers or investors;
  • Get a much stronger return on investment for your LinkedIn efforts; 
  • Extend your existing communications program into LinkedIn; 
  • Get ahead of your peers and be seen as an industry expert; 
  • Expand your reach and influence, quickly and efficiently; or 
  • Get your whole leadership team active and effective on LinkedIn.

Because there is a simple truth for all leaders today. Whether you’re active or not – whether you like it or not – you now have a digital reputation. 

Your choice now is whether you’ll take control of yours, or leave your professional future in the hands of others.

Take a positive step forward. Contact Roger Christie to discuss how you can use LinkedIn to your advantage. Or download our Program Overview for more details.

YOUR DIGITAL REPUTATION PROGRAM:
If you're looking for a 'LinkedIn for Leaders' program and want to take more control of your digital reputation, Propel's Your Digital Reputation program has been designed for leaders like you.

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HOW WE HELP LEADERS.

There’s plenty you can do on LinkedIn – but what really moves the needle?

My name’s Roger Christie and I’ve spent 15+ years and more than 30,000 hours helping hundreds of leaders across the public, private and NGO sectors use LinkedIn as a strategic business tool. 

It’s not about ‘being on social media’ or ‘keeping up with the Joneses’. It’s about accessing new commercial opportunities, attracting the best talent, amplifying your impact, and protecting your most valuable and visible professional asset today – your digital reputation.

Whatever your goals, the Your Digital Reputation Program is designed to deliver on three crucial outcomes in just one month: clarity, confidence and competence. 

In weeks 1-2, you will gain clarity by:

  • Defining your goals, audiences and what you stand for online;
  • Uncovering how your key audiences see you today; and
  • Designing a roadmap that makes every minute you spend online worthwhile.

In weeks 2-3, you will feel confident by:

  • Learning industry leaders’ secrets, and debunking online myths;
  • Creating an online presence you’re proud of, and that resonates; and
  • Nailing your narrative, and how you can have the greatest impact online.

In weeks 4-5, you will build competence through:

  • Expert coaching sessions, tailored to your needs and goals;
  • Access to best practice resources and ideas from other leaders to ensure continuous improvement; and
  • Setting regular reviews to track your performance against priorities.

Whether you’re an emerging leader looking to take your next step up, an established leader keen to protect and harness your hard-earned reputation as the market shifts online, or a leadership team keen to get aligned and active online, the Your Digital Reputation Program is perfect for you.

Wired my thinking in a different way

This training has wired my thinking in a different way and given me confidence to share my thoughts but with more structure and consideration. So appreciative of your knowledge sharing and insights.
Manager, Corporate Client

Clear, insightful and easy to implement

An excellent session that has triggered lots of discussion since amongst my colleagues. The concepts discussed are clear, insightful and easy to implement in your own social media strategy. I shall certainly be changing the way I think about a few things – firmly recommend a watch.
Webinar participant

The results will soon speak for themselves

I don’t have any reservations at all to say to any potential leader looking to take their time through it, who might be skeptical. I’d just say it’s fairly easy. It’s low cost. It’s incredibly rewarding and beneficial. The results will soon speak for themselves.
CEO

Rigorous framework

I found it incredibly useful, and particularly like the way the ‘what’ and ‘why’ has a rigorous framework applied to it. I have really hated “putting myself out there” but it’s now been made much more logical for me to do it in a way that fits with who I am.
Founder

Brilliant session

Thanks again for a brilliant session. It has made me realise that overtime I’ve completely lost my purpose for being on LinkedIn. Time to get focused.
Non-Executive Director

Thanks so much for your guidance

Thanks so much on both counts. I’ve never done a post like that before. I was thinking of you as I pressed “post”. Thanks so much for your guidance.
Non-Executive Director

Sung your praises

Roger – I found this all extremely helpful and I’ve already sung your praises to our leadership team via our Slack channel. Thanks so much for taking the time to put everything together and take me through it.
COO

Fabulous session

Thank you for your fabulous session today. Informative, detailed, useful, with new and impactful content.
Founder

Incredibly useful

I found it incredibly useful, and particularly like the way the ‘what’ and ‘why’ has a rigorous framework applied to it. I have really hated “putting myself out there” but it’s now been made much more logical for me to do it in a way that fits with who I am.
Founder

I have learned so much

Thank you so much for the audit report and for today’s very helpful session! I have learned so much today.
Non-Executive Director

fEATURED POD

41. Roger Christie | The 2023 Digital Reputation Report Analysis

Welcome to a very special episode of the Your Digital Reputation podcast. Towards the end of last year, Propel released the 2023 Digital Reputation Report, looking at how more than 100 of Australia’s most senior public servants use LinkedIn. It was a first of its kind report into the…
Listen Now

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Your Digital Reputation is a fortnightly newsletter from Roger Christie, Managing Director at Propel. It’s packed full of the latest digital reputation advice for leaders; thought leadership, trends and best practice examples of the leaders getting it right online to help you succeed. Subscribe below. 

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